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Press Release: Tokyo Game Show 2011

Thursday 15 – Sunday 18 September 2011

The TOKYO GAME SHOW 2011, presented by the Computer Entertainment Supplier’s Association (CESA; Chairman: Yoichi Wada; location: Minato-ku, Tokyo), in cooperation with Nikkei Business Publications, Inc. (Nikkei BP; President & CEO: Kohei Osada; location: Minato-ku, Tokyo) will be held Thursday, September 15 to Sunday, September 18 at Makuhari Messe, Chiba. On September 15 and 16, conferences targeting people in the game industry—he TGS Forum 2011 and Asia Game Business Summit—ill be featured. In TGS Forum 2011, in addition to the keynote speech on the first Business Day (September 15), four special sessions and a sponsorship session will be held in the afternoon of the second Business Day (September 16).

The Keynote Speech comprises three parts, and will be held from 10:30 am to 1:00 pm on September 15. In part one (10:30 am to 11:00 am), CESA Chairman Yoichi Wada (President of Square Enix Co., Ltd.) will give a speech titled, “The Nature of the Industrial Revolution of Games.” In part two (11:00 am to 12:00 pm), Mr. Shuhei Yoshida, President of Sony Computer Entertainment Worldwide Studios and Mr. Kissei Matsumoto, SVP & Division President Business Division No.2 of the company will give a speech on the latest portable game device, tentatively titled, “All about PlayStation Vita.” In part three (12:00 pm to 1:00 pm), Mr. Yoshikazu Tanaka, President of GREE, Inc., a major social networking service (SNS) provider will give a speech tentatively titled, “A Paradigm Shift Involving Social Games.”

The home-use game console market is surging due to the launch of new hardware, while SNSs and smartphones (highly-functional mobile phones)—losely linked with games—re showing rapid growth at a global level. In light of this, the Smartphone & Tablet Session and the SNS Platform Session will be added to the TGS Forum special sessions from this year to outline trends in the game industry. The Social Game Session and the Asia Game Business Session, which were well-received last year, will also be held this year. In addition, the Sponsorship Sessions by DeNA and Creative Intelligence Arts will be held.

The Asia Game Business Summit was held last year for the first time, commemorating the 20th Tokyo Game Show, and as it received a positive response, it will be held again this year in the afternoon of the first Business Day. Executives and representatives of major game companies not only from Japan but also from other Asian countries and regions including China, South Korea and Taiwan will gather in a panel discussion to discuss changes in the game business in light of the evolution of portable devices such as new portable game consoles and smartphones.

For more information visit the TOKYO GAME SHOW official website: http://tgs.cesa.or.jp/english/

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